Link Innovation worked closely with the Volkswagen Group to construct their corporate website. The development work lasted over two years and was implemented using Scrum, an agile method of developing software. The project teams were holistically organised in the project and included backend and frontend developers, concept developers, Scrum Masters, Product Owners, designers, testers (partially serviced via external contractors, including corporate partners) and individual departments of Volkswagen.
The main development and concept requirement was the ‚mobile-first approach‘ – all sites had to be optimised for mobile and touchscreen use. Formulating this versatile set of building blocks meant that tasks could be processed quickly and cost-effectively by using the components in different ways. This resulted in numerous other websites that belong to the Volkswagen Group family, such as the websites of Volkswagen Consulting and Volkswagen Group Services.